March 26-28, 2025  |  Moscow  |  Expocentre

Benefits of participation

Benefits for the development of your business at Outdoor & Country Life

WHY IS IT IMPORTANT TO EXHIBIT
Participation in the exhibition provides an opportunity to easily create efficient sales channels with new purchasing agents and increase the geography of supplies, to present your products and novelties to current and potential partners, to strengthen your image of a stable and active company and to increase the loyalty of end customers to your company.

 

Right to compensation

towards exhibition expenses from the Government of Moscow. Participation in the exhibition is funded by regional Centres for Entrepreneurship Support, Agencies for Regional Development, Centres for Export Support and other authorized organizations in the Russian regions

 

Guaranteed contacts

with federal and regional retail networks, wholesale companies and distributors, online stores and HoReCa representatives. The exhibition is visited by over 300 chain stores and the biggest wholesale buyers

 

Chance to conclude from 3 to 5 wholesale contracts at the exhibition

in 1-3 months after the participation in the exhibition (average data based on exhibitors’ survey)

 

Growth of product recognition

in stores of Russia and the CIS countries due to an increase of sales points in trade networks and retail stores

 

RESULTS OF Outdoor & Country Life

The share of regional visitors amounts to 43% from the overall number of visitors

 

Over 80% of visitors are prepared to sign wholesale supply contracts with the participants

 

Directors and business owners make up 39% from the overall number of visitors. 42% of visitors are category and purchasing managers.

 

77% of the participants are content with their participation and are eager to take part in the next exhibition.  

 

VISITORS OF THE EXHIBITION:
  • wholesale and retail companies, stores of goods for dacha, tourism and recreation
  • garden centers, stores of garden accessories and supplies
  • dealers/distributors
  • federal and regional trade networks
  • directors and buyers of cafes, restaurants, country clubs, hotels and tourist centers
  • buyers for public and municipal needs
  • managing companies of suburban villages, owners of country houses
  • services
VISITOR GEOGRAPHY (ACCORDING TO DATA OF SPRING 2019):
Azerbaijan, Armenia, Belorussia, Great Britain, Hungary, Germany, Georgia, India, Spain, Italy, Kazakhstan, China, Latvia, Lithuania, Lebanon, Moldavia, the United Arab Emirates, Poland, Romania, Slovenia, Turkey, Uzbekistan, Ukraine, France, Estonia. Russia is represented by 83 regions.
 

Within the framework of participation in Outdoor & Country Life visitors may take advantage of a special programme for visitors. The programme includes:

  • organisation of meetings with potential partners on the territory of the exhibition
  • specially prepared programme of discounts and “exhibition” prices at the booths of participants
  • novelties and premieres of the exhibition on the website www.expo-retail.ru
  • workshops and educational seminars, trends and analytical information

BUSINESS PROGRAMME OF THE EXHIBITION always means the best experts, unique cases from leading companies, effective tools for the development of your business.

  • KALEIDOSCOPE OF COUNTRY LIFE
  • DAY OF REGIONAL RETAIL
  • DAY ON ONLINE TRADE
  • Conferences, workshops and seminars
  • Presentations of goods by participants of the exhibition

The exhibition takes place at the same time as HouseHold Expo – the biggest Russian B2B exhibition of household goods and the key professional event uniting Russian retailers.

 

SEE YOU AT OUR EXHIBITIONS!

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