8 sales tools in retail business

March 18 - 20, 2025 | MVC Crocus Expo | Moscow

8 sales tools in retail business

On February 27, 2019, Alexey Ryazantsev will hold a master-class “8 sales tools in retail business” at Crocus Expo IEC. The programme of the master-class will include:

  • 20% sales growth at the cost of organized communication with regular customers
  • how to use the mystery shopper
  • how to develop and implement a standard of customer service
  • multiple number of channels and how not to lose a customer from the Internet
  • post-sales customer service
  • 30% increase of the average bill at the cost of cross-sale
  • check-list for opening of a store
  • how to attract a customer with email marketing

The event will take place within the framework of the cycle of master-classes and seminars “Goods, effective sales, loyal customer” which is held annually as part of international exhibitions HouseHold Expo, Stylish Home.Gifts, Christmas Box. Podarki and Dacha Outdoor.

Speaker: Alexey Ryazantsev

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  • business consultant, business coach, among TOP-10 coaches specializing in sales division development in Russia;
  • author of 9 books, including the bestseller “How to increase the efficiency of your sales division in 50 days;
  • coached over 7800 business leaders during his training seminars;
  • expert of federal magazines “Profession director”, “Commercial director” (over 30 articles published);
  • worked with over 180 companies;
  • around 100 reviews about his work are on Youtube and on official letters;
  • speaker of dozens of Russian and international forums, exhibitions and seminars.